Advantages of Responsive Web Designs

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The adoption of smartphones and tablets has increased a lot in recent times and so have mobile-friendly websites. The underlying message in this statement is that an abundant number of people prefer to browse the net from their mobile and/or Android devices. Hence, websites must also be designed and developed in such a way that people have the same user experience as they do when they browse the web. That is, mobile responsiveness in website designs must be given high priority while designing websites. Advantages of this include-

Better Mobile Traffic:  The vast use of smartphones along with the adoption of 4G network and perhaps 5G network in the near future has increased mobile traffic to websites by large counts.  In fact, professional agencies in India have reported that mobile phones contribute about 80% of all web traffic in the country. Hence, these are more indicators of the importance of websites being mobile responsive.

Lesser Costs:  This is evident. It has already been ascertained that a lot of traffic comes to a website from mobiles. But creating a mobile website exclusively for this purpose is a waste of funds and resources. Multiple strategies and more maintenance will also be needed for this. Responsive design’s “one size fits all” approach makes it easier for developers, business owners and consumers.

Faster Webpages: The duration of each visitor to a website is an important calculation of its success.  He/the visitor must be convinced to comprehensively browse the website as there are chances that this visit could be converted into a lead. It would be pointless to have a website If a web visitor leaves the site as soon as he or she visits the link. Moreover, mobile users are always in a hurry. A website needs to be optimized for smartphones and tablets to generate faster web [ages and better browsing experiences.

Higher Conversion Rates: Combine the previous three points; that is highly mobile traffic, lesser costs, and faster web pages. What do you get then? More satisfied web visitors and higher conversion rates. How? The percentage of clients opting for a product or service offered by a company is much higher when they are browsing from their mobile devices. They make quick decisions when compared with users of desktop-based websites who take a long time comparing your website with that of competitors. This once again highlights the necessity of a mobile responsive website.

So, is your website mobile responsive? Or are you now interested to develop a new website that is responsive to mobile devices? Majestic People Infotech is an experienced web designing and mobile application development company that had delivered tons of responsive websites to several clients across India as well as the rest of the world. Reach out to us or pass us your contact details and we will get to you with a proper solution for your business.

Mobile Application Development Trends of 2022

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It is a proven fact that people in urban areas spend most of their time on mobile phones and other similar hand-held devices. Directly or indirectly; everyone uses a mobile phone for most of the day. More businesses are realizing this and hence we have seen an increased inclination towards mobile application development in the past couple of years. However, trends are changing every year, and competition is getting fiercer than before. For being ahead of this competition, businesses need to follow the latest trends, which can be given to them by mobile app development companies. This post studies the mobile apps that are trending this year and their similarity with the trends of last year.

Customized Mobile Applications:  They are always on the top every year. Customized apps mean those developed on a unique concept for a particular business, a specific product or service that it offers, or simply a mobile representation of the entire business. Only the features, functions and themes relevant to a business will be included in the app. Such mobile apps are expected to remain trending in 2022 as well.

AI/ML-enabled Apps: AI and ML are two advanced technological concepts that use the power of reasoning for solving problems. And these concepts will be integrated more with mobile apps in 2022. Technologies. For better clarity on what this integration can do; AI/ML will enable your phone to respond based on your preference. For example, based on your browsing habits or GPS history, a good delivery app can automatically recommend what eat and/or where to eat. Google Maps is a prime example of an AI/ML-enabled mobile app.

Internet of Things (IoT):  Modern Indian users require technology to give them daily life solutions and not remain pieces of luxury. Hence, IoT devices such as smart apps are gaining popularity. Smart mobile apps give a user control over almost any electronic or lock system in their house. Business needs to harvest returns from this trend. For example, a television manufacturer can develop smart apps to give its consumers more control over the devices.

Cloud-Based Technology: Cloud technology presents several benefits such as – streamlining the operations, reduction in equipment along with hosting cost, enhanced storage capability, and increased productivity. Mobile apps and their data can be developed in the cloud so that their use will not be limited to specific devices such as in the case of native apps.

AR/VR: Augmented Reality and Virtual Reality are expected to see exponential growth by the end of 2022. Specific scenarios for their usage could include AR-based virtual user manuals, visual learning, location navigator, and VR-based live events (which could include wedding functions!).

Doesn’t this sound exciting? But these are merely concepts or types of mobile apps that are expected to bloom in 2022. You will need a team that develops these kinds of apps for your company to achieve its full potential in 2022. Majestic People Infotech is the answer! We are a mobile application development company in India; located in Coimbatore (Tamil Nadu) with 15+ years of experience. MPI has provided mobile app solutions to various clients across the country as well as across other parts of the globe. In addition, we are a trusted offshore development center for international clients. Contact us today to discuss more.

Benefits of an Offshore Software Development Centre

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Software development can be of three categories- Desktop, web, and/or mobile. This has become a necessity for multiple companies, organizations, and government agencies across the globe. But companies do not always have the capacity and human resources to conduct large-scale projects.

An example is when a company or business is not related to IT or does not have the required knowledge. And second, a software development company/department does not have the required resources or is not willing to invest complete time/funds on a project. These among other reasons would require software development outsourcing to experienced companies. Yet, there could be complications in choosing between an onsite and an offshore software development company. Trust comes first. Also, how would you know if the offshore development center has adequate ability and experience?

For this, it is necessary to recognize that an offshore software development center is an extension of an onsite development company or a completely different third party that takes care of all stages of the software development life cycle. Services could include even portions like the development stage, enhancement, testing, and/or quality assurance. There are highly qualified software development companies in India and nearby regions. This post is meant to explore some of the many benefits of choosing the services of an offshore software development company.

  • Lesser Costs

This is the core advantage mentioned earlier. Overseas development centers will be cost-effective owing to variations in currency rates. Moreover, a business does not have to make investments in infrastructure, technology as well as staff resources. For example, constant salaries need not be paid to full-time onsite resources. Everything will be managed by the offshore development team and the total costs will be only a fraction or less than what could be incurred from in-house costs.

  • Round-the-Clock Services

An onsite company in the U.S., Canada, Europe, and Australia among others can manage their core line of business or business development activities such as promotion and client coordination in their office timings. Offshore centers will take care of the major tasks of development, configuration, and testing in their respective timelines. This ensures 24 hours of work on a software development project and faster completion with a 100% focus on quality.

  • Team Scaling

You can select the exact team needed, specific members of a team, or the whole offshore development center for your requirements. Outsourcing software development activities gives the advantage of flexibility. That is, pay only for the services or technical ability required. For example, a few offshore developers can be hired for a specific software enhancement project. The number of developers can be increased or decreased based on requirements.

  • No Need of Training

An offshore development team will feature highly experienced and qualified developers. Hence no additional time will have to be invested in training staff. You can be assured of maximum efficiency and product quality.

Overseas software development involves a combination of modern technology and cost-effectiveness with prompt project implementation.  Majestic People Infotech is an experienced software development company in India. We have supplied offshore services that include but are not limited to,

  • Custom software development
  • Software Maintenance & Enhancement
  • Software Testing
  • iOS App development
  • Enterprise CMS and CRM
  • Web design and development
  • Mobile application development
  • And more

Reach out to us for a quick discussion on why we can be considered as your preferred offshore software development partner.

Why do you need Software Testing?

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Software applications are necessary for any reasonably sized company, institution, and even independent professional in today’s world. Web, mobile and cloud applications; the platforms may be different, but the aim is always the same. Remain with customers or end-users even after business hours. That is, the development of software applications helps your business stay with existing customers 24/7 and connect with prospective ones in the shortest time. However, a software app can have multiple areas of improvement and the presence of several bugs. These bugs must be fixed before the final deployment of the software app to end-users.

Majestic People Infotech (MPI) is an experienced software testing company that specializes in outsourced services and is also a reputed offshore development center for clients in the United States, Canada, Russia, Europe, United Arab Emirates, Bahrain, as well as other regions across the globe. We recognize that the reputation of a company along with its credibility could be affected by any discrepancy in the software application it releases to the public. Therefore, you need to get software testing services from a company, which has strong ability in the domain.

As precautionary measures, MPI lists the most common bugs or reasons of why you need to opt for software testing services.

Crashes

This means times when a software solution stops working appropriately and forces itself to shut down. The cause could be bugs such as viruses or hardware devices and can cause a lot of damage. Loss of data is the biggest threat if there is a crash; especially if there no backup is kept. All vital information could be lost in a crash. As a solution, you can hire a software maintenance team to continuously check the software’s activity.

Functional Errors

The first expectation from software developed for a purpose is that it functions exactly as intended. Now, what if, there is no submission button or clicking the submission button doesn’t work? This will be a functional error. Proper software testing needs to be done by expert teams before its launch.

Typos

Errors- however small in spelling, grammar, vocabulary, and/or punctuations could have a big negative impact. Though this isn’t a technical bug, caution should be given to ensure that the software’s content is free of any sort of typo. Besides a decrease in quality, another problem that may arise from typos is the misleading of users. These are most likely to occur in the listed guidelines or instructions.

Missing Commands

It is like a crash or rather the problem that could arise before a crash. The user may need to conduct a particular activity on the software application. But what if the person is not able to do so or cannot find a method for the same? For example, a user may be halfway through booking a vehicle for transport but the system does not allow the person to cancel the process before finalization. The customer expects to have the possibility to stop the process, but the software does not have an option to do so. This is just one of the many missing commands that can be in a software application.

Reach out to Majestic People Infotech for a complete assessment of our software application. Our qualified team will examine every aspect and ensure that your application exceeds expectations. We are active 24/7 owing to our international exposure.

Need for IT Outsourcing

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Different aspects of Information Technology have conquered the world in the past two decades. These may have been through the web, mobile, enterprise system, and recently cloud platforms along with the concept of big data. Commercial enterprises along with services-based organizations such as educational institutes and hospitals, as well as government agencies have largely adopted some portion of IT for their entire requirements or for their specific departments.  In fact, the unspoken qualification factor for a business to be regarded as successful today is its operation of a website as well usage of business-centric software. In plain words, developing business software makes the operations simpler for a business, more accurate, less time-consuming, and also gives a boost to the brand’s reputation.

The most rampant necessity in today’s businesses is custom software development. As mentioned earlier, a company may require software application development or website designing services, for its entire operations or for specific departments. However, a company may not have its own IT resources and/or may not be willing to invest heavily on procuring the services of a software development company.  That can be contradictory as the golden truth here is that “To earn more money, you need to spend more”. It is not that easy nor is it affordable to develop professional business software.

The Challenges?

This requires professional software developers who have enough experience and expertise. In addition, a lot of funds could be required for the development of software.  Rising prices and inflation have increased the costs of software development across the world. Also, you may want to develop a software application only for a particular purpose. It would be impractical to hire a full-time employee in completing the same. These factors could stop you from developing customized software applications for your company; through you having a great concept in mind.

IT Outsourcing is the Solution!

There is a misconception that software and technology is only for industrial giants and multinational companies. This is totally wrong! Moreover, even people belonging to corporate giants will seek ways to increase their revenues and reduce expenditure, given the spike in inflation rates. Hence, the perfect solution for all businesses to develop profitable software is to acquire the services of an Offshore Development Centre (ODC) such as Majestic People Infotech.

We are a software development and web designing company in India. With our offshore development services, MPI can be your overseas partner who completes all your technical work in lesser time and at more affordable rates. All your IT requirements can be outsourced to them, while you concentrate on developing business strategies and meeting the right clients. In this way, you need not spend a lot of time hiring full-time candidates as well as pay large amounts for the development of software.

Advantages for You

  • Larger pool of talented resources.
  • Not spending time in finding the right developers and training them from the beginning
  • Paying specifically for time spent on the work done and not every month as with full-time employees.
  • Being updated with the latest technology.
  • Software development according to international standards.
  • High Returns on Investment.

Majestic People Infotech invites you for discussing opportunities for business partnerships as well as for the provision of offshore development facilities. Drop us a mail and we will get back to you as soon as possible.

How to Select a Good Custom Software Development Company

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Software applications are an important part of any company’s exploration of the Information Technology field. Your business may have a website. But that is like a digital visiting card while a custom software application is your staff/resources/products/services directly reaching the customer, 24/7. The concept of software development is not simple. It requires former experience in developing such applications along with technical ability and knowledge of the latest trends. Outsourcing the process is instead recommended to an experienced software development company in India. This blog describes the factors you need to consider while choosing the best custom software development company to meet your requirements:

  • Experience

That is the first and most crucial factor. You must find if a company has experience in delivering software solutions. What kind of applications has been developed and for what clients? Do they have experience in developing software for giant international companies and perhaps government departments? Has the company worked for businesses outside its region? These are certain parameters that you need to consider while streamlining your list of companies.

  • Knowledge of Technology

An ideal software development team will have immense knowledge as well as ability in the latest advancements of technology. This includes the latest versions of Java, Angular JS, Ruby on Rails, and more. There are several software developments tools: each with its own levels of complexities and budgets. Having ability in all of them will enable a software development company to select the most proper one for your business requirements.

  • Client Engagement

It is highly recommended to opt for a company that follows a transparent approach and keeps continuous engagement with your side. That is, regular updates should be provided about the progress of software development activities. A specific team of resolute personnel should be assigned just for meeting your requirements. Also, details of these team members must be shared with you.

  • Submission of Source Code

This is important. Your aim is to develop a customized software application for specific business requirements. That software will signify your brand name. But the development company still may have ownership over your application, right? This can be misused to update your application or for sharing its features without authorization. Hence it is strongly suggested that you choose a software development company that agrees to give the entire source code of your application and sign a Non-Disclosure-Agreement (NDA).

  • Post-Development Support

The relationship between your business and a software development firm should not end with the project. Training should be provided to your staff on the usage of the application along with the assignment of a specific team to offer post-development support during working hours or in schedules that you prefer.

Majestic People Infotech (MPI) is an experienced custom software development company in India. We are also the offshore development center of a big website design and software development company based in the U.S.A. MPI thus has immense experience in delivering software development services to several international clients. Reach out to us at info@themajesticpeople.com to make us your software development outsourcing partner.

Why go for an offshore development center?

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Software, the World Wide Web and Cloud Computing can be claimed to decide the success of a business today. That is, a lot is dependent on these. For example, a company, organization or even a government authority must have a website to reach the maximum audience within the shortest time. Tasks can get automated, and the reputation of a company can increase tenfold. But companies do not always have the capacity and human resources to conduct large-scale projects.

An example is when a company or business is not related an offshore development center is a development company that provides you with software development services but is located in another IT or does not have the required knowledge. And second, a software development company/department does not have the required resources or is not willing to invest complete time/funds on a project. These among other reasons would require software development outsourcing to an experienced offshore software development company or centre. An offshore development centre is a development company that provides you with software development services but is in another country.

For this, it is necessary to recognize that an offshore development centre is an extension of an onsite development company or a completely different third party, which takes care of all your software development, web designing, database maintenance, digital marketing, and big data analytical requirements, among others. This post is meant to explore some of the many benefits of choosing the services of an offshore development centre.

  • Lesser Costs

This is the core advantage as mentioned earlier. Overseas development centres will be cost-effective owing to variations in currency rates. Moreover, a business does not have to make investments in infrastructure, technology as well as staff resources. For example, constant salaries need not be paid to full-time onsite resources. Everything will be managed by the offshore development team and the total costs will be only a fraction or less than what could be incurred from in-house costs.

  • Round-the-Clock Services

An onsite company in the U.S., Canada, Europe, and Australia among others can manage their core line of business or business development activities such as promotion and client coordination in their office timings. Offshore centres will take care of the major tasks of development, design, configuration, and testing in their respective timelines. This ensures 24 hours of work on a project and faster completion with a 100% focus on quality.

  • Team Scaling

You can select the exact team needed, specific members of a team or the whole offshore development centre for your requirements. Outsourcing development activities gives the advantage of flexibility. That is, pay only for the services or technical ability needed. For example, a specific sized offshore team can be hired for a specific project. The members can be increased or decreased based on requirements.

  • No Need of Training

An offshore development team will feature experienced and qualified members. Hence no added time will have to be invested in training staff. You can be assured of maximum efficiency and product quality.

Overseas designing, as well as development, involves a combination of modern technology and cost-effectiveness with prompt project implementation. Majestic People Infotech is an experienced offshore development center in India. We cater to outsourcing requirements that include but are not limited to,

  • Custom software development
  • Software Maintenance & Enhancement
  • Software Testing
  • iOS App development
  • Enterprise CMS and CRM
  • Web design and development
  • Mobile application development
  • And more

Reach out to us for a quick discussion on why we can be considered as your preferred offshore software development partner.

Types of Business Mobile Applications

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The best marketing strategy is reaching out to customers in the places they reside or places they visit the most. Today ironically, people spend most of their time on mobile phones and other similar hand-held devices.  And this is what we suggest that businesses must focus on- mobile application platforms. Trends are changing every year and competition is getting fiercer than before. For being ahead of this competition, businesses need to get help from mobile app development companies. The types of mobile applications that such companies can give include-

  • Customized Mobile Applications:  This can be of a unique concept developed for a particular business, a specific product or service that it offers, or simply a mobile representation of the entire business.  Only the features, functions, and theme relevant to a business will be included in the app. These apps also enable sending personalized messages and updates related to your products or services in real time.
  • Internet of Things (IoT):  Modern Indian users require technology to give them daily life solutions and not remain pieces of luxury. Hence, IoT devices such as smart apps are gaining popularity. Smart mobile apps give a user control over almost any electronic or lock-system in his or her house. Business needs to harvest returns from this trend. For example, a television manufacturer can develop smart apps to give its consumers more control over the devices.
  • Cybersecurity: Business property needs to be kept safe; both in real life and in cyberspace. There are increasing number of reports of hackers and malicious elements attacking digital properties of businesses across the world. The best solution for these is the development of mobile threat defence applications which can be used for corporate purposes.
  • Mobile Apps with Chatbots: Chatbots can be defined as messenger apps that greet visitors to a website or allow members of a web portal to chat between themselves. These chatbots can be integrated in mobile apps as well. Then, they help businesses to directly interact with their consumers. The latest products released, or information of services provided by a business can be shared by a business with its customers through these chatbot apps.
  • Mobile Payment Integration: It has already been ascertained that mobile phones are in the hands of every modern Indian consumer. Hence, every customer will find it more convenient to pay for a business’ goods or services right from a mobile device. Moreover, internet shopping is currently transacted more from mobile devices. This is the platform that most internet consumers prefer for purchases. Businesses should explore this trend to make their processes swifter and easier.
  • Cloud-Based Technology: Cloud technology presents several benefits such as – streamlining the operations, reduction in equipment along with hosting cost, enhanced storage capability, and increased productivity. Mobile apps and their data can be developed on cloud so that their use will not be limited to specific devices such as in the case of native apps.

Majestic People Infotech continuously updates its approach with the latest trends. We are an experienced mobile app development company in Coimbatore, India. Does your business have any requirements to develop mobile apps? Or do you want to know which app will be suitable for your business and what will exactly be its benefits? Contact us and we will be glad to discuss those aspects with you.

Choosing Between SEO and Social Media Marketing

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Currently, the biggest marketplace is the internet. It is true that are several options available for reaching out to a large audience and immediately converting them into customers.  Search engine optimization and social media marketing are two important aspects of digital campaigns. Each one has its own advantages. However, the volume and speed of their implementation may depend on factors that include the type of your business, the objectives, the target audience, along the budgetary limits. Moreover, there are multiple branches from the core strategies of SEO and SMM. A proper understanding of the two concepts is required to select the best option for your company.

Benefits of SEO

  • Lesser Costs: SEO services do not involve payments for thousands of advertisements or repetitive costs. With just a single upfront cost, the best SEO Company in India can implement strategies to achieve a higher search engine ranking for your website.  Also, your traffic will not decrease once the ad stops. Besides, there are no fixed costs for every SEO campaign. These can be modulated according to your specific business objectives and size of audience.
  • Google Impact: The first thing internet users do when they have a requirement is to search on Google. This major search engine has high credibility in several parts of the world. Hence, if your business is listed in these top results, its reputation will simultaneously increase by a large margin. A common concept is that if a company or business is listed on the top of Google’s search engine results, then it should be a reputed and trusted one.
  • Crossing Competition: Several other businesses, organizations as well as independent professionals are investing on SEO processes in India. Every major company or business is listed in Google search engine results. Is your business visible among them? If not, customers will virtually regard your company as non-existent. The competition is high today, and this will continue for the rest of the year and beyond. It is highly recommended that you contact a provider of SEO services immediately.

Benefits of Social Media Marketing

  • Popularity: Social Media platforms such as LinkedIn, Facebook, Twitter, and Instagram are highly popular among everyone. Social Media Marketing enables your business to be visible 24/7 whether or not customers have the necessity, by generating that demand. Social Media Marketing also enables you to reach out to a target audience based on a special locality, age-group, interest, and gender.
  • Based on Customer Trends: Interests of existing as well as prospective customers are immediately known on social media platforms. The buyer’s mood along with his or her preferences for products/services can be known. Analysis can also be done on the current trends and the types of advertisements that can mostly make impacts. Marketing and advertising strategies can be fine-tuned based on these insights.
  • Word of Mouth: This is the main strength of social media platforms, and several additional benefits can be derived from the same. A digital marketing company cany create a separate page for your brand-name on Facebook and a community can be built around it. It needs to be kept in mind that posts and opinions shared on social media platforms will go viral.

Majestic People Infotech has subject matter expertise in providing services of both search engine optimization and social media strategy. We have provided such solutions to varied industries including retail, manufacturing, education, and tourism among others. Contact us to discuss the unique SEO and social media marketing strategies that we can implement for your business.

Features of the Best E-Commerce Platform

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E-commerce or an electronic commerce platform is also known as an e-commerce website is an online application developed to facilitate buying and selling products and services online.  It is similar to a physical store, but all transactions are conducted online with physical contacts being implemented only in the delivery of products/services to user-specific locations. The further explanation need not be given on e-commerce platforms as the general public of India along with most other parts of the globe are now used to it. Amazon and Flipkart are two prime examples.

But these are what can be called multi-vendor e-commerce websites. That is, several brands post their products/services for sale on the same platform which is managed by a different brand. However, there are other aspects to e-commerce website development. A single brand can develop e-commerce platforms in India or other regions with assistance from a software development company or especially an e-commerce application development company.  The purpose of developing such e-commerce platforms is to make a brand’s whole line of products or services easily available for purchase.

An e-commerce website or an e-commerce store is open 24/7 and can cater to the requirements of a wide audience of customers. The following are some of the core features that need to be present in an e-commerce platform-

  • User Friendly Experiences

An e-commerce website must be easy to navigate.  The template, theme, and navigation are of prime importance.  Visitors should have flawless user experiences in their browsing journey starting from the home page, then to product pages and finally to check-out.  on your website. All items on the e-commerce store must be categorized and tagged. Easy navigation, of course, must translate to all screen sizes and all devices.  That is, an e-commerce platform must be mobile responsive.  This is important as earlier separate applications were developed for the web and mobile. But having a uniformly responsive application will mean lesser costs and will always cater to 60% of the population who browse the internet from their mobile devices.

  • Customized Functionalities

Development of goof e-commerce platforms will use customer data in the process to personalize shopping experiences for site visitors across multiple channels. This can be implemented with the help of Artificial Intelligence. Did you notice Amazon, Flipkart, or any other major e-commerce store recommending products/services you will like? AI tools and big data analysis are used for this purpose. For a broad picture, data is gathered from a customer’s previous visits, sign-in information and source location. Artificial intelligence can enable product recommendations to automatically appear and readjust to users’ preferences.

  • Integration of Payment Gateway

What is the point of an e-commerce store if you can’t be paid for goods and services purchased from it? Hence, a good web application development company in India will ensure that a proper payment gateway is integrated into the website and supports direct bank transfers, credit card payments along with digital wallets such as Google Pay, Pay TM and PhonePe. In addition, checkout, order management, and returns should all be hassle-free. A good eCommerce platform should also allow for order shipping transparency and painless returns, promoting a streamlined customer experience that extends beyond the purchase. 

  • Hosting

This is also equally crucial though it has been mentioned at bottom of the list. An e-commerce platform must always be online along with high performance. That is, all the content and functionalities of an e-commerce website must load within the shortest span of time. A secure and effective hosting provider is required for this. There are different types of hosting services including share hosting and independent hosting.  But it is always recommended to approach an e-commerce development company that supports cloud hosting.

In summary, these are the general aspects of the perfect e-commerce platform. We know this as these are some of the steps that Majestic People Infotech takes in developing an e-commerce platform. We are an experienced web development company in Coimbatore, India. Reach out to us at info@themajesticpeople.com or visit our website at www.majesticpeopleinfotech.com to know more.