Current Importance of E-Commerce Websites


Lockdowns that were intended to contain the outspread of Coronavirus have been lifted in India as well as other parts of the world. The economy is gradually opening but it could take time to see normal business again. People are still cautious and continue to maintain social distancing. Moreover, rising costs of traveling may discourage people from directly visiting stores or even restaurants. The better alternative for a business of any industry would be to go for e-commerce websites. The term is common these days with the presence of e-commerce platforms such as Amazon, Flipkart, Snapdeal, and more. However, there is a misnomer that e-commerce platforms are common places for all types of firms to sell their products.

But Majestic People infotech (MPI) knows that it is not as we are an experienced web development and e-commerce development company in Coimbatore, India with 12+ years of experience. MPI has provided website designing and software development services to clients across India. Hence, we have used the knowledge gained from this experience to assist businesses and retail stores across the region have a proper understanding of e-commerce websites and their importance in the current scenario.

What are e-commerce platforms?

An eCommerce website is an online platform that sells products and services through means of data transfer as well as funds over the internet. It can function on the web and even on mobile platforms (m-commerce).

Types of E-commerce Platforms for Businesses

Business-to-Business (B2B): These platforms for the transfer of goods and services between different businesses. For example, factories manufacturing furniture or stationeries can have e-commerce platforms for selling these goods to office, schools along with government agencies. Or, a software development company like MPI can have a platform to sell its SaaS products to other businesses.

Business-to-Consumer (B2C): E-commerce giants like Amazon, Flipkart, Jabong and others fall in this category. Businesses can sell their goods indirectly to customers who originate from different locations across the country or even the world. However, the mentioned e-commerce platforms can also be called multichannel websites. Besides these, there can be omni channel websites through which a business or store can sell its own products. Payments can be made electronically through bank-transfers, payment gateways or even cash on delivery.

Advantages of E-Commerce Websites in the Current Scenario

Adherence to Social Distancing Norms. There need not be any large gathering at stores or even offices offering services and non-physical products that may include technology, designs or even educational sessions.

Reaching out to a wider span of customers from different regions. This is much a bigger advantage when compared to physical stores. Also, the travel restrictions and lockdowns owing to Coronavirus may not permit people to directly visit stores. An e-commerce website is the best solution.

Online Payments. People may not have enough cash in hands and there could be chances of ATMs being unfilled during this pandemic. But these incidents shouldn’t affect the profits of a business. E-commerce permits online payments with which people can pay for goods and services directly from their bank accounts along with digital wallets.

It must be considered that development of responsive e-commerce websites can ensure access from both the computer as well as mobiles of consumers. This can be highly beneficial for businesses and other commercial organizations to recover from the impact of Coronavirus. Reach out to Majestic People infotech for more discussions on the best solution we can give.