The Necessity to Secure Your Software and Web Presences

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This has always been discussed but the recent ransomware attacks on the client solutions of Cognizant Tech has brought back security of IT operations back to the forefront. Internal Systems of Cognizant fell prey to Maze Ransomware. The attacker could transfer data of certain clients to another server resulting in several service disruptions. If this could happen to an international giant such as Cognizant, imagine the fate of thousands of other firms belonging to various industries? Hence, it is crucial that you immediately take steps to ensure that all your systems, software applications and web presences from any unauthorized access.

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Anti-Virus Installation: Such programmes should be installed in all systems and other devices used for business purposes. It is also highly recommended to have a multi-faceted security solution that employs additional protective technologies such as heuristics, firewalls, behavioural-based threat prevention. The purpose is to identify malicious attempts for accessing data or infiltrating your systems before it is too late. A customized anti-virus solution can be preferred when compared to several on-the-shelf products available.

Employee Training: Your workforce should be trained to identify phishing and other malicious attempts by outsiders. Sessions needs to be conducted for security awareness and to ensure that links as well as attachments in mails from unknown senders are not clicked. The questions that need to be asked by your employees include, “Is the sender known? 2) Is there really a necessity to open that file or go to that link? Phishing is a common entrance vector for ransomware and because most end-users never think twice, it’s extremely successful.

Backup the Data: This is mandatory! Your data should always have an alternate storage. This could be extremely useful in unexpected incidents such as natural disasters or lockdowns as we seen now. Options are many from backing up to cloud providers to local storage devices or even network attached drives. Backups need to be regularly maintained and its security needs to be analysed for ensuring no gaps. With this, you can relax even if there was a sudden loss of data from your main systems.

Patching: It requires assistance from third party software such as Java, Flash, and Adobe. These will undoubtedly prevent many of these types of attacks from even being successful in the first place. However, it needs to be noted that patching is only the “tool”. Subject matter experts and/or experienced IT security teams are needed for the implementation.

Reduced Privileges: Confidential data and access to administrative features on systems should only be provided to senor management and experienced members of your IT team. These could be from your own employees, experts hired on a contract or even from an established IT Security firm in India such as Majestic People Infotech.

It is always wise to take precautions than make amends at a later stage and we can help you here. Majestic People Infotech is an experienced software development and website designing company located in Coimbatore, Tamil Nadu. We develop customized security applications for businesses and also offer training for more awareness on the challenges. Reach out to us for a quick discussion.

Designing a website for your brand

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We at Majestic People Infotech recognize a brand to be a symbol. A brand is meant to package all of the associations, experiences and characteristics into a single name or symbol. A few decades back, a brand name in India used to be represented or rather promoted through newspapers, television and at times radio networks. However, a brand’s presence as well as its relevance in today’s digital economy necessitates the designing of an official website for the brand.

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It isn’t as simple as it sounds. Every professional organization as well as individual operates a website today. So what makes the website of your brand name unique? Moreover, not every website design can complement the unique products and services of a brand. Each business or brand name has its own target audience. For example, designing an online travel portal such as MakeMyTrip.com or Yatra.com would require a web template that is different from a social media network such as Facebook. Here are some of the basic features you need to consider while designing a website for your brand:

• Colour: The choice of a good colour palette is very important in branding. Colour isn’t just about creativity. It stimulates different kinds of emotions for the visitors of your website. For example, red symbolizes passion, energy, power, and excitement. Green symbolizes nature, environment, profit, money, and health. Which colour does your target audience prefer? Other colours carry different associations and effects. However, you need to be careful while selecting a colour theme for your brand’s website design. Varied cultures, religions and even age groups react differently to the same colour.

• Structure: The theme and structure of your brand’s website should also be given attention. The placement of your brand’s logo, the positioning of the menus and the presence of media files play crucial factors. The accepted norm when positioning your site’s logo is to put it in the upper left area of the page. The size of the logo is also important. It shouldn’t be too small or too big.

• Emotion: Emotion is another factor to consider while designing your brand’s website. What feelings and emotions do you want people to experience when they visit your site? What sort of things do you want them to associate with your brand? It isn’t enough if your website is designed only based on the latest trends. The “Human touch” that adds life to your website should be present. Give people what they want. Your website should make them feel that you are one of them.

• Tone: This refers to the language as well as style of content on your website. It should be modelled on the target audience. If your brand is a friendly and down to earth, and your audience are young, tech savvy people, then informal and fun tone of voice may work well for you. On the other hand, if you’re making a website for an investment bank, the tone of voice should reflect that by being much more formal.

Adhere to these points and you can be ensured that your brand’s website stands out from the crowd. A lot is being spoken about the technical aspects of developing a website. Why don’t you leave that to us at Majestic People Infotech? We invite you for discussions on how to develop a unique and cost-effective website for your brand-name.